Press Management for Parliamentary Staff

£480.00

Course Overview

This course will offer detailed professional guidance on how to enhance a Member of Parliament’s media profile through focused high profile coverage in both regional print and broadcast press.

What You’ll Learn:

Create Compelling News Stories: Master the skills needed to generate interesting  relevant news stories that heighten the awareness of your MP’s parliamentary and constituency activities.

Maximize Local Media Coverage: Discover effective strategies to increase your MP’s visibility in local press and regional broadcast media.

Press Release Workshop: Participate in an extensive workshop that covers how to write & craft clear, professional press releases that capture attention.

  • Learn how to engage both print and broadcast outlets to ensure comprehensive coverage of your MP’s work.
  • Learn how to successfully promote your press releases to various media outlets, distributing your press releases to ensure they reach the right media platforms
  • Learn how to pitch positive stories to varied  local and  national news outlets

" An excellent course that got me thinking about the best way to approach press and communications for my MP."

George Rawlings, The constituency office of Rebecca Pow MP

Master the Fundamentals to help you a Build Strong Media Presence in Your Constituency

The course will offer professional insights into building and nurturing relationships with local journalists and regional media outlets. Learn how to work collaboratively with media professionals to secure valuable coverage.

 Course Highlights:

  • Local Media Strategy: Techniques to boost your MP’s profile and enhance coverage in both local print and regional broadcast media.
  • News Story Development: Methods for creating compelling and newsworthy content that attracts media interest.
  • Press Release Workshop: Comprehensive guidance on writing, promoting, and circulating press releases, and pitching stories effectively.
  • Better Media Engagement: Strategies for engaging with local journalists and regional media to strengthen media presence.

By the end of this course, you’ll be equipped with the essential skills to manage local press relations and amplify your MP’s media coverage. This is a perfect course for junior parliamentary aides, communications officers, and staff new to media management.

Contact Us

0207 930 8208
enquiries@parli-training.co.uk

Parli-training
Whitehall House
41 Whitehall
London
SW1A 2BY